Thumbnail Design Course

Create Scroll-Stopping Thumbnails & Click-Worthy Titles That Drive More Views & Subscribers

🤔 Struggling to Get Clicks on Your Videos?

You spend hours crafting the perfect video, but when you hit publish... crickets. Your video gets buried under the algorithm, and no one clicks. The problem? Your thumbnails and titles.

Even if your content is top-tier, without a compelling thumbnail and title, your video won’t get the views it deserves.

Here’s the truth: The best YouTubers don’t just make great videos. They master the psychology of curiosity and intrigue - all in their thumbnails and titles.

That’s exactly what this course teaches you.

🤔 How this Course Helps

🔹 Get More Views, Fast – Learn my formulas for viral titles and click-magnet thumbnails.

🔹 Grow through Strategy – Understand what makes people click and how to optimize for it.

🔹 Save Time & Avoid Guesswork – Follow a structured process so you don’t waste hours on each design

🔹 No More Confusion or Overwhelm – Simple frameworks that work for any niche!

👇 What's Included?

✅ MODULE 1: YouTube Titles (1 hour)

• What does it mean to provide value in your videos?
• My exact formula for viral titles
• Maximizing views for entertainment content
• Maximizing views for educational content
• BONUS: Titles Maximiser PNG Worksheet
• BONUS: Real-World Title Writing Example

✅ MODULE 2: Thumbnail Design Strategy (30 minutes)

• The 4 Goals of a Thumbnail
• My "SORE Thumb" Thumbnail Framework
• BONUS: Homefeed Test Template (PNG)
• BONUS: Thumbnail Frame Area Template (PNG)
• BONUS: Framework Checklist (PNG)

✅ MODULE 3: Thumbnail Design Process (30 minutes)

• MY "CRAFT" Thumbnail Process for Efficient & Great Thumbnails
• A Step-by-step guide to designing a winning thumbnail
• BONUS: PNG Process Worksheet
• BONUS: AI Prompt for brainstorming thumbnails

💬 What others have said

Nathaniel Drew

Leo helped me create a unique look in a crowded field. My thumbnails are now instantly recognizable and they're eye-catching. Is it an accident that my podcast began to seriously gain steam when we did the redesign? I don't think so.

Wildlife with Cookie, 60k+ Subscribers

Leo gets the psychology of the viewer and what they ultimately look for. He kept my stuff simple but used the key principles and I saw more people clicking my videos and watching for longer, it works.

Thumbnails I Designed for Ali Abdaal

Nathan Zed, 850k+ Subscribers

Leo of Rule of Thumb has a unique perspective on thumbnails that completely changed how I see them as an art form on YouTube. With his insights, I've been able to level up my thumbnail game to another level.

Josh Mayer Golf, 180k+ Subscribers

Leo just flat out knows YouTube. He's helped me understand the psychology behind thumbnail design and has also played a major role in helping me identify my target audience.

Tiny Urchin, 1k+ Subscribers

Leo’s clear and actionable strategies for creating video thumbnails have transformed my YouTube channel! His methods not only made it easier to understand what works but also saved me countless hours of trial and error.

Before discovering his framework, I struggled with defining my channel’s direction and connecting with the right audience through my thumbnails. Thanks to Leo’s deep insights into audience targeting and video packaging, I was able to clarify my vision and build a stronger brand. His vast thumbnail experience shines through in every lesson as he breaks down complex concepts into practical, easy-to-apply examples tailored to different video types.

With well-structured lessons and timely topics, Leo’s teachings are approachable, insightful, and incredibly impactful. I’m excited to continue learning from his future offerings—thank you, Leo, for guiding me toward success!

Heather Cash, 23k+ Subscribers

Leo's videos have been such an amazing resource for me. He stands out from other designers because he doesn't just create pretty designs - he creates designs that will cause more people to click and that will lead to conversions. He has made a huge difference for my channel by showing me what needs changed and doing it in a kind, helpful way. I am so thankful to have found him!

AdamDoesNotExist, 60k+ Subscribers

I've learned more about thumbnails from Leo than anyone else. Concepts like design for the audience you want to attract and visually explain the premise. Typical advice like “Increase Saturation” isn't necessary really resonate with me. Yours is clear and actionable advice.

Orbit for Creators

Leo helped me understand exactly what takes a thumbnail from “fine” to “clickable.” His insight made me rethink how I approach every video on Orbit for Creators.

MrCoban

I came across Leo's channel on YouTube when he had 3 subs. He was in a room with a lot of echo and not much else on screen. Yet, I could tell he knew what he was talking about. It was clear that he was experienced and that's a breath of fresh air. As YouTube is full of 14 year old's pretending to be gurus. He was able to take something like Thumbnails and cut out the rubbish such as fonts, saturation, contrast. As we have all see videos do well that have non of these things (like screenshots). Packaging is the most important thing when it comes to getting a views and going from 5 views to 50k views. I've bought his course and he does a great job of simplifying the process. Thanks Leo!

Josvi, 1.6 Million Subscribers

👇 What this Course IS NOT

❌ Not Photoshop or Canva Tutorials – This isn’t a step-by-step software tutorial. Instead, you’ll learn what makes thumbnails effective—no matter what tool you use.

❌ Not a Collection of Short-Lived Trends – No gimmicks or viral hacks that stop working in a few months. You’ll learn timeless principles that drive clicks long-term.

❌ Not "How to Add a Glow Effect" – This course isn’t about flashy effects or surface-level edits. It’s about understanding the psychology behind why people click.

❌ Not Just Another Design Course – You don’t need to be a professional designer. This course teaches what makes a thumbnail work, whether you use Photoshop, Canva, or even Screenshots from the video.

❌ Not a "One-Size-Fits-All" Formula – This course doesn’t give you a single template to copy—it teaches how to craft thumbnails that work for your specific audience and niche.

❌ Not Just for Entertainment Channels – Whether you're in Education, Business, Gaming, Vlogs, etc, these strategies apply to any Niche.

🔓 How to Access the Course

After purchase, you'll get immediate access on the next page—no waiting for an email.

Everything you need (course modules + bonuses) will be available right there.

If you have any questions or run into any issues, feel free to reach out to me at ruleofthumbyt@gmail.com

Note: Prices are listed in USD.

Ready to Transform Your Channel?

The difference between getting clicks vs. getting ignored comes down to your titles and thumbnails.

📢 Frequently Asked Questions

How long is the course?

The total course length is 2 hours, divided into three structured modules so you can apply what you learn immediately.

Do I need prior experience with design or YouTube strategy?

No. This course is beginner-friendly and teaches everything from scratch—while still offering advanced tactics for experienced creators.

Does this cover Photoshop Tutorials or Canva Tutorials?

No, this course is about the strategy of thumbnail design and YouTube titles. There are plenty of fantastic thumbnail design tutorials on YouTube, but almost no valuable information about the strategy behind it. My goal was to make the most actionable course and frameworks behind writing effective titles and thumbnails people actually click on.

Is this relevant for my niche?

Absolutely. The frameworks inside apply to entertainment, education, and every niche in between.

Disclaimer: This course is for educational purposes only and results may vary. Success on YouTube depends on many factors, including consistency, content quality, and audience engagement. By purchasing, you agree to the Terms and Conditions provided at checkout.